Getting and Staying Noticed on the Web
Facet Publishing | Advocacy, Communications, and Public Relations | Phil Bradley | Available
ISBN 10: 1856044556
ISBN 13: 9781856044554
Now that so much information is communicated via the Internet, any library or information services are promoting themselves on the Web. This book will guide you through all the stages needed in planning a successful promotion strategy for your Web site, thinking about promotion before the Web site is even created—right through to monitoring the success of your Web site long after it has been set up. It explains Web promotion specifically as it relates to Web sites in the library and information world, and is written in an easy-to-read question and answer style.
Can$96.00
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