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Merchandising Library Materials to Young Adults
Libraries Unlimited | Mary Anne Nichols | School Library | Children's YA School Services | Available ISBN 10: 0313313822 ISBN 13: 9780313313820 As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techniques borrowed from book stores and other retail outlets, librarians can attract teens not only to materials they need, but to materials they will like but are often unaware of. Can$54.00 [Add to Cart] [View Cart] Also in the Professional Guides for Young Adult Librarians Series:             |
